Privacy Policy
Last Updated: 2026
borderlandrotary.co.uk ("we," "our," or "us") operates the Vegas Hero affiliate website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
We collect information in several ways:
- Personal Information: Name, email address, and other details you voluntarily provide when contacting us or signing up for notifications.
- Technical Data: IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies: Small files stored on your device to enhance your experience and track site usage.
- Usage Data: Information about how you interact with our content, including click patterns and time spent on pages.
How We Use Information
We use collected information for the following purposes:
- Conducting analytics to understand site performance and user behaviour.
- Tracking affiliate conversions and commissions from casino partners.
- Improving website functionality, content, and user experience.
- Responding to your enquiries and communications.
- Complying with legal obligations and detecting fraudulent activity.
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for website functionality and security.
- Analytics Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Enable us to track referrals to casino partners and earn commissions.
- Marketing Cookies: Support targeted advertising and promotional campaigns.
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect site functionality. For more information, visit www.aboutcookies.org.
Third-Party Links
Our website contains links to casino partners and other affiliate websites. We are not responsible for the privacy practices, terms, or content of these third-party sites. We strongly encourage you to read their privacy policies before providing any personal information. Your use of third-party websites is entirely at your own risk and governed by their respective policies.
Your Rights
Under UK GDPR and Data Protection Act 2018, you have the following rights:
- Right of access to your personal data.
- Right to correct or update inaccurate information.
- Right to request deletion of your data (subject to legal exceptions).
- Right to restrict processing of your information.
- Right to data portability in a structured, commonly-used format.
- Right to object to processing for direct marketing purposes.
To exercise any of these rights, please contact us using the details below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy. Typically:
- Personal data is retained for the duration of your interaction with our site plus a reasonable period for legal and business purposes.
- Affiliate tracking data is retained in accordance with our contractual obligations with casino partners.
- Analytics data is anonymised after 26 months.
You may request deletion of your data at any time, subject to legal retention requirements.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or have concerns about our privacy practices, please contact us:
Email: privacy@borderlandrotary.co.uk
Website: borderlandrotary.co.uk
We will respond to your request within 30 days or as required by UK data protection law.